Will WeWork for love
One startup’s journey to build an inclusive dating app in the land of casual misogyny
Will WeWork for love
Ideas, insights, inspiration, provocations, and lessons
What we’ve learned from solving marketing challenges for the world’s most innovative businesses
The bicycle was the first dating app
What the Victorian insult “bicycle face” tells us about slut shaming today
The bicycle was the first dating app
Your clients are killing your best ideas, and that’s your fault
Getting client approval for your agency’s brilliant ideas isn’t an obstacle to doing your job. It’s your only job.
Your clients are killing your best ideas, and that’s your fault
Memes as a love language
Could the ultimate Valentine’s Day gift be a turtle in jorts? Read on, lover.
Memes as a love language
Assumptions about the problem to be solved lead to solutions that don’t solve anybody’s problem
A handy decision tree for better creative briefs
Assumptions about the problem to be solved lead to solutions that don’t solve anybody’s problem
Don’t weaponize these principles
Nine methods for scaling creative decisions
Don’t weaponize these principles
Strategy for non-strategists
Seven methods for bringing strategic thinking into your agency discipline, no matter what you do
Strategy for non-strategists
The art of fixing what’s broken
What Kintsugi teaches us about solving creative problems
The art of fixing what’s broken
Insight: I do not think that word means what you think it means
It’s not data. It’s an imaginative understanding of an opportunity.
Insight: I do not think that word means what you think it means
Everything is gamified but nothing is play
The attempt to make everything fun — whether office space or software, hookups or meditation apps — has created an uncanny valley of not quite work, never-quite-play
Everything is gamified but nothing is play
Insight every Sunday.
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